6 Things that Back the Preference behind Indian Express Advertisements
Decades have passed. Times have changed. But the necessity of the age-old newspaper continues to live on. With trust being the primary reason to choose the medium, big brands and businesses still continue to use newspaper advertising as a part of their media plans. With Indian Express advertisements, you can’t go wrong!
Started in 1932, this newspaper was launched as a single Madras edition by an ayurvedic doctor — P.Varadarajulu Naidu. By the year 1952, it has a reported circulation of about 44,000 copies. With fairness, independence and transparency as its core values, its 90-year existence is marked by great success. As of the year 2018, it has a circulation of more than 95,000 copies with a strong impact in key towns and cities.
No wonder advertisers are rushing to book Indian Express ads online!
With coverage based on comprehensive analysis and fearless reporting, it has put the interests of the public as a priority. But it doesn’t end there. It also goes the extra mile to bring nothing but the truth to readers. This ensures that readers can formulate their own opinions on vital issues and topics.
As an advertising vehicle, you’ll see it is quite preferable as well.
Here are a few crucial factors that back the necessity for Indian Express advertisements.
Reasons to Choose Indian Express Newspaper Ads
Unmatched Readership:
Did you know that an Indian Express advertisement comes with a total readership of 1855000? At the same time, there are roughly 1.6 million readers that you can reach with this newspaper. To ensure maximum visibility of your messages, booking Indian Express newspaper ads online comes with ample advantages for advertisers.
Quality Journalism:
There is no substitute for quality. Especially when it comes to journalism. Staying strong to its motto — Because the truth concerns all — it provides well-crafted information that is authentic, objective and superb in presentation. Hence, you can leverage this age-old popularity by releasing an ad in this newspaper.
Strong Distribution:
One of the most important reasons to choose newspaper advertising is its impeccable reach. This is best demonstrated by the power of Indian Express advertisements. Spanning across 35 national editions and 14 publication centres, expect your brand messages to reach far and wide throughout the country!
Officially Recognized:
That’s true. The Indian Express has bagged several awards in honour of its consistency in quality and standards. Here are some names that you ought to know:
- International Press Institution Award for Outstanding Journalism in Public Interest
- Kurt Shorck Award for International Journalism
- Natali Prize for Journalism
- International Federation of Journalists — Journalism of Tolerance Prize
Credible Information:
Dealing with every aspect of daily life, this newspaper gives readers a strong daily dose of current affairs. Be it sports, entertainment or international news items, you can expect all you need with one newspaper. Trusted for years by families, an Indian Express advertisement has become a prime choice by advertisers today.
Superb Supplements:
Supplements are often seen as avenues for additional means of reach. They are based on specific interests and can target niche audiences based on what they like — going beyond the main publication. Eye is one such example that showcases travel, media, culture and all-around entertainment. This magazine is available when you choose Indian Express advertisements.
While this newspaper brings immense benefits, utilizing it is another matter.
Choose Bookadsnow and book all your Indian Express ads online with ease. Offering 24/7 ad booking services with a last-minute booking facility, you can also expect the best rates for all your ads. So don’t hesitate! Pick up the phone and get in touch with us today!
