Lowest Rates, Best ROI: Choose Bookadsnow for Newspaper Advertising!
Even though technology has evolved over the past few years, newspaper advertisements are still deemed to be the most trusted medium out of all. Even with the development of the internet, print media still holds more importance being able to share news to the table first thing in the morning.
Keeping this in mind, did you know that newspapers tend to boost the marketing rate of investment by three times on an average. With a brand having so many advertising options on their plate, it becomes difficult to understand why choose print media over the digital advertising media giants?
We do understand that digital ads do allow you to carry forward digital campaigns. They do show the number of people who clicked your ad. Here print media does not give you that advantage. However, publishing your newspaper advertisement in a reputed newspaper does bring along massive benefits. Let’s read to know why.
Benefits of Newspaper Advertising in Today’s Time:
This print media giant is known for some benefits it carries along with itself. Listed below are a few pointers that make it a class apart.
- Ability to carry forward multimedia campaigns: Whether you knew it or not, newspaper advertising has the ability to alter one’s purchase decision in two different listed scenarios. One being when a customer is planning to purchase a product but has not yet thought of purchasing it yet. The other being when a customer gains a brand’s loyalty and continues his purchase from that specific brand itself.
According to a research by the UK industry body Newsworks, a campaign carried forward over both print and social media brought about 54% campaign awareness over newspapers and 46% over social media platforms. These numbers being quite significant explains why campaigns are best over print media.
- Ability to provide more trusted content than social media: There has always been a trust barrier between traditional media sources along with social media. We believe that in a world that’s progressing at such a fast pace, print media seems to be obsolete. However that isn’t so!
Newspaper ads do offer credible information inblack and white while social media nowadays just tends to exaggerate anything and everything that’s even might not be real.
- Ads in black and white offer more credibility- With newspapers being a more credible source of information, being physically in front of your eyes and in your hand first thing in the morning, these advertisements deemed to be ‘hard news’ offers a more active advertising response. While social media does enhance the credibility of any advertisement, newspaper ads also do add a cherry to the top.
- Print media ads and social media ads are correlated- Yes, you heard us right. While digital media ads tend to attract less eyes than print media, newspapers also do have their own dedicated websites for people who are always on the go. Believe it or not, people often pick up the ame newspaper every single morning for one single reason- credibility. This is where newspaper brands play an important role.
Having the advantage of websites, they still are able to share information with the public with the help of the internet. Hence, at times, print media and social media do work hand-in-hand.
- Enhance the ROI of multimedia plans- It’s often believed that newspaper advertisements do deliver reach that’s comparable to any other social media platform such as Facebook or Google. These can deliver huge reach keeping in mind the demographics that boosts ROI through popular newspaper brands along with the help of online media, boosting newspaper advertisement’s ROI by five times.
It’s believed that these ads also boost the effectiveness of other media platforms, boosting the overall ROI by three times.
Why Choose Bookadsnow for your Newspaper Advertisements:
With print media being in the limelight even now, newspaper advertising agencies are going ahead with keeping print media alive. Keeping citywise targeting in consideration, newspapers are the next best move for reaching the eyes of many.
As believed to reach the best one needs to be the best. Similarly, considering informing the public about your products, Bookadsnow is the one you need. Having over 30+ years of experience in the advertising field, they assure that your newspaper ads get the best ROI in return making sure that your ads get noticed at an affordable price.
So head over to www.bookadsnow.com and book your newspaper ads now!